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In 1999, businesswoman, Debbie Zoullas, became so fed up with misplacing her eyeglasses and sunglasses at home, in the office and on the go, that she finally decided to do something about it. Putting her career in finance on hold, she created the model for a hinged loop that could attach to a necklace and hold her glasses in place. After teaming up with Elizabeth Faraut, La LOOP, an exciting new accessories label, devoted to creating stylish, innovative products that solve everyday problems, was born.

In just a few years La LOOP has become an internationally acclaimed best-selling phenomenon, featured in The New York Times, Vogue, Elle, InStyle, Hello! and Le Figaro, to name a few.

Loved and worn by mums, grandmas, supermodels & pop stars alike, invest in la LOOP and you'll never be groping around in your handbag for your specs or sunglasses again!

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